What is the Little Black Dress Initiative?
The Little Black Dress Initiative is a poverty awareness fundraising campaign in which participants wear one Black dress for five consecutive days, in order to illustrate the effects poverty can have on your access to resources, your confidence and your employment opportunities. The Junior League of London founded this awareness campaign originally. They completed their second LBD initiative in February 2015 and it was a huge success.
For the JLDC this hits close to home with our literacy campaign. Literacy issues and poverty go hand in hand. We will be asking the Douglas County community to join us during the second week of November to help us raise awareness in our community. Following the campaign, we will be hosting a party to collect books to distribute to the children in Douglas County that need it the most.
There is a direct correlation with literacy issues and poverty levels. Please check out the statistics below to understand why the JLDC is so passionate about this cause. Be on the lookout for #theLBDI on all social media outlets!
According to the National Assessment of Adult Literacy: